JORDAN Katembula (JK), chosen as the ambassador for Telemundo channel on DStv by Multi-Choice Zambia after recording a song and video titled Telemundo Loving, has started his tour which will see him perform in Lusaka, Kitwe, Livingstone and Ndola.
The wonderboy was, the previous Friday, at Lusaka’s Paddy Blues where he opened the show with the performance of the hit song Telemundo.
JK, together with his dancing queens later in the night donned DStv T-shirts promoting the Telemundo channel under the motto ‘Feel the Passion’.
Indeed the telenovela phenomenon has hooked viewers, particularly women, following the remarkable launch of Telemundo on DStv in August last year.
The channel has received a significant amount of admiration, compelling JK to compose the song Telemundo Loving, which is currently climbing the local music charts as it continues to gain popularity.
About the song, JK says: “Since the launch of Telemundo and through my discussions with fellow female friends and fans, I realised that there was a huge fanbase of the shows on the channel, this inspired me to write this song. It narrates the story of a guy telling a lady that he will love her like the women on the channel are loved”.
From the time the channel was launched on DStv, viewers across Africa have been offered compelling Spanish language telenovela filled with dramatic rollercoaster of romance, mystery, action and adventure from exotic locations around the world.
The viewers were introduced to high quality productions such as Aurora, Precious Rose, My Heart Beats for Lola and Behind Closed Doors.
“The addition of the channel to DStv came at a time when the concept of telenovelas was gaining momentum around the world. We are delighted that Telemundo has gained overwhelming traction with our audiences, in this short space of time.
“We will continue to offer the best content and variety in the programming across our platform. It is also pleasing to know that a show of this magnitude has as a result sparked interest from talent in the music industry,” MultiChoice Zambia public relations manager Marlon Kananda says.
Zambia Daily Mail