Speaking during the commissioning of Sun Fm at Ndola’s Savoy Hotel, Information and Broadcasting Services Minister Mwansa Kapeya said the radio station should aspire to be ethical and professional in its work.
Mr Kapeya who is chief Government spokesperson said the radio station should avoid to be used as a propaganda tool or in rumour mongering in its interaction with the community.
“Your loyalty should be the truth and to the people of Zambia and not to individuals. Observe and uphold the fundamental tenets of journalism namely truth, accuracy, fairness and balance,” Mr Kapeya said.
Mr Kapeya who has vast experience in radio broadcasting urged the management at Sun FM to use the radio station to build and not to destroy.
And Ndola Mayor Davies Chiwala said the city was happy to have the new radio station.
“The people of Ndola are ready to embrace the first radio station in the city since the liberalisation of the airwaves,” he said.
Sun FM executive president Davies Kabuswe said the radio station would cover the entire Copperbelt and that it would be an effective medium of information through interactive programming.
Mr Kabuswe said the company had invested huge sums of money in equipment that was why it had good sound quality.
Independent Broadcasting Authority director general Josephine Mapoma was present during the commissioning.