Government says claims that the nation’s media industry will go black once digital migration commences are misleading.
And Information and Broadcasting Services Deputy Minister Forrie Tembo says once the country goes on digital from analogy, poor signal on television sets currently being experienced in Lukulu district will be a thing of the past.
Mr Tembo said that with digital migration, picture quality will improve and become efficient adding that the process will create employment for many in that a number of programs have been lined up.
Speaking when he paid a courtesy call on Lukulu District Commissioner Precious Muyenga, the Information and Broadcasting Services Deputy Minister said that the media plays an important role in sensitizing the general public on the process of digital migration and urged the media to play their part.
And Mr Tembo says government commends the efforts private media plays in supplementing government efforts of disseminating information on government programs.
He however advised the public and private media to always remain focused and professional.
Meanwhile, government says it is worried with the current misuse of online, print and social media.
Mr Tembo pointed out that technology should be embrace positively as it is a source of faster communication and research tool for students among others.
Earlier, Lukulu District Commissioner Precious Muyenga commended government for issuing a full broadcasting license to Lukulu FM Community Radio Station saying it has become a source of information for the district on government and community projects.
Mrs Muyenga also appealed to Mr Tembo to speed the procurement of office equipment for ZANIS saying the department is very vital in information dissemination.
While in the district, Mr Tembo toured ZANIS offices and Lukulu FM community radio station where he also did a radio program on digital migration.