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—-The Minister of Tourism and Arts has commended Proflight Zambia for playing a pivotal role in promoting the country’s tourism and arts.
Sylvia Masebo noted that Proflight Zambia has contributed greatly to promoting the country’s tourism, adding that without its efforts Zambia’s tourism could have not reached the level it has currently.
The minister said this when she launched the airline’s Fly5 music video on Wednesday evening which promotes the country’s tourism attractions.
The Fly5 includes five Zambian artists namely JK, Slap Dee, Pompi and Cactus who have come together to represent Proflight Zambia as brand ambassadors to deliver the message of the Proflight early bird fares to the public thereby promoting domestic tourism within the country.
This is according to a statement issued to ZANIS in Lusaka today by Langmead and Baker Managing Director, Gillian Langmead.
Ms Masebo further noted that Proflight is now making it possible for average Zambians to travel around the country by reducing the cost of seats and air fares.
She said domestic tourism is a great boost for local economies, adding that government will support Proflight’s interventions regarding tourism.
And Proglight Zambia Director of Government and Industry Affairs Officer, Phillip Lemba, noted that flying has always been a glamorous adventure but noted that it is also one that is affordable and accessible to almost everyone.
Captain Lambe said the Proflight Zambia Fly-5 video aims to show viewers and music lovers how exciting Zambia is and how easy and fun it is to explore it by air.
He noted that the collaboration with Fly-5 is the latest move in Proflight Zambia’s strategy to raise the stakes in nation’s aviation sector.
The video launch which was held at Ster-Kinekor Cinema at Arcades was attended by National Arts Council Chairperson, Mulenga Kapwepwe, Senior Chief Mukuni, Zambia Tourism Board Managing Director, Felix Chaila, Proflight Zambia managing Director Tony Irwin and the five artists.
