From Charles Mangwato in Berlin,Germany
State to create 300,000 tourism jobs
Berlin (Germany), March 11, 2013, ZANIS – Government is targeting to create 300,000 jobs in the tourism sector in 2013.
Tourism and Arts minister Silvia Masebo says the Patriotic Front (PF) government wants tourism to be used as a vehicle for job creation in the country.
Ms Masebo says government will provide an enabling environment in which more jobs will be created.
She was speaking in Berlin, Germany, last night during a dinner hosted in her honour by Zambia’s ambassador to Germany Bwalya Chiti.
Ms Masebo has urged Zambians living in the diaspora to consider investing in the tourism sector back home.
She told Zambians living in Germany that the PF government is reviewing policies and legislation in the tourism sector so as to create a favourable climate for investment.
“For now Zambia is the best destination because of the natural tourism attractions she has,” said Ms Masebo.
Ms Masebo said Zambians living in the diaspora would do well to invest in the tourism secot back home because the industry is presently dominated by foreigner.
She urged Zambians living in Germany to become good ambassadors of Zambia in marketing tourism abroad.
“You are the best ambassadors who can help the country attract tourists especially that Germany is a big tourist market that Zambia is targeting,” she said.
Meanwhile, Ms Masebo has described her visit to Germany as successfull.
Speaking to Zambian journalists at Tegel airport in Berlin, shortly before departure for Zambia via London, Ms Masebo said her visit scored a number of successes.
She said while in Germany she was able to resolve some outstanding issues with the UNWTO Secretary General Taleb Rifai on the upcoming UPNWTO general assembly in Livingstone.
Ms Masebo was accompanied to Germany by the ministry permanent secretary Charity Mwansa and director of trans-frontier conservation areas, professor Andrew Nambota.